Product Reach

LevelVision, in conjunction with its strategic partners, has rolled out LevelVision: College with the IntelliMat product in the past 12 months. We have 300+ of the best college bookstores, based on school enrollment, DMA (designated market area), likely sales, and other factors. LevelVision provided the equipment, installation and network operations as well as advertising and other content.

 

Generation Y (people born between 1978 and 2000) at more than 70 million people, represent 26% of the population. These "Millennials" have unique marketing traits characterized by their distinctive fondness and familiarity with technology. Some 4,450 college bookstores, serving 4,216 institutions, are a prominent intercept location for the 17.5 million students, or Millennials. These students spend more than $10.5 billion a year in college bookstores on products ranging from computers and books to sweatshirts, toothpaste and school supplies. The IntelliMat device represents the epitome of technology and research has shown its superior ability to engage all consumers, particularly Millennials

 

The deployment of 300+ locations covers the top 50 DMAs and 8 of 12 NCAA Division I conferences. As planned, the network will be in 93 cities across 42 states and the District of Columbia. LevelVision: College has been fully operational since April 1, 2008.

 

Business Summary

LevelVision provided the IntelliMat device, installed, at no charge, to college bookstores who agree to participate in the program. Each bookstore receives 6, 10 second slots to promote apparel or other items or messages of its choosing. LevelVision will secure advertisers for the remainder of the 5 minute content loop. There is a published set of Advertising Guidelines available on request. LevelVision has partnered BroadSign (software), Comm-Works (installation), Sprint, Verizon Wireless (broadband communication) and others to deploy one of the most unique, engaging and reliable digital signage networks available. Participating locations are asked to sign a store authorization and then site surveys are conducted by LevelVision personnel to insure optimal placement and operation. Sites are scheduled for installation and then become operational. Content is managed remotely and the network is continually monitored. The network can target individual sites, manage content by dayparts and provide Arbitron certified proof of play reports.

 

With offices in San Francisco and Roanoke, LevelVision is a media solutions company that brings advertising and information to previously unreachable, highly desired public and retail commercial locations. Its extensive patent portfolio provides it with a worldwide market for dynamic displays that deliver digital advertising and informational messages that are highly engaging to consumers in out-of-home locations. The company's media solutions are scalable, network-capable, and easy-to-use right out of the box. For retailers, LevelVision provides a new source of recurring revenue from in-store advertising and increased sales.

 

Contact Information

Corporate Headquarters
LevelVision
3959 Electric Road, Ste 330
Roanoke, VA 24018

 

Phone (540) 904.5670
Email: CBN@levelvision.com
Web: www.levelvision.com